John Cena has become one of the most talked about names in wrestling today. Love him, or hate him, you'd be hard pressed to deny his power and presence in the industry of sports entertainment. Experience tends to show that younger viewers, and often times women, but not always, are major fans of the once rapping, now constantly smiling psuedo-Hulk Hogan. The older male demographic seems to typically hold nothing but disdain for this happy-go-lucky hero throwback to an age of black and white, heel and face that is being forced upon the viewer in a time after the era of Austin made the anti-hero the one worth cheering for. If you need any really proof of this, put John Cena in the ring with Randy Orton. You will hear a cluster of "Cena" chants mixed with "Cena sucks" chants. However, when it comes to Orton, you'll only hear the crowd screaming "RKO."
There has been much discussion about the direction of John Cena's character. One of the most frequent topics, one which it appears a lot of fans are dying for, almost begging for, is one that may never actually happen but could be a major angle if it did: the heel turn of John Cena. This could either be one of the most lucrative creative ideas in the history of the business, or one of its biggest mistakes. Cena is, by way of his family friendly image, one of the biggest sellers of merchandise for all of WWE. Children can cheer for him without their parents disapproving and most of his outfits are brightly colored and kid friendly. What would happen if this implacable figure of pure righteousness were to turn his back on the fans and decide to create for himself a niche in the heel structure of the world? That question may be impossible to answer but it is certainly an intriguing one to entertain.
A lot of fans thought they could see this switch coming at Summerslam. It seemed like the perfect opportunity to commit to the change. Imagine the shock and awe that would have washed over the crowd has John Cena, mid-match against the Nexus, turned his back on his teammates and been revealed as the true source behind the outlaw bunch. Of course, this didn't happen, and perhaps it was never an idea that was considered but it seemed logical enough to entertain. Suddenly that mixed reaction for Cena would become a hailstorm of boos and the "Cena Sucks" chants would be even more dominating on Monday nights than they currently are. What one has to ask is do the fans want Cena to turn heel, not because they hate him so much, but because they want to like him? Obviously if tweeners like Orton get cheers and the crowds interest, wouldn't it be probable to consider that if Cena turned dark there would be a much more likely possibility that fans interest in him would be piqued?
I don't hate John Cena, as I don't actually know the man. I have issues with his character and with his blatantly lacking in ring ability. Well, to be fair, his ability may not be lacking but I've never witnessed him a situation where he chose to show that he could actually wrestle beyond four of five moves. There is a level of frustration which settles in when a match can run thirty minutes, and for twenty nine of them Cena spends his time getting beaten only to throw four shoulder blocks, one belly to back slam, the five knuckle shuffle and an attitude adjustment to win it in less than sixty seconds. This has added much fuel to the fire for Cena haters who sarcastically proclaim him as "Super Cena." Unfortunately if you've been watching WWE for any period of time you should be well aware of this complex. It was once known as "Hulking up." Cena has added his new spin to it but the essential piece of information is if John Cena is placed into a match, the likelihood of him losing is incredibly low. It makes his matches, if nothing else, boring to watch when the outcome is often so predictable.
So what then would the world of professional wrestling become if John Cena were to become the top heel in the WWE? Imagine, first of all, all of the fresh matches would could witness. John Cena competing against all of the faces he has been friendly with over the years, how excellently the storyline could be were he to betray one of them and create for himself a new stable. Now, perhaps this is all just hopeful fantasy, or maybe it would be a massive mistake. Only time could really tell, but there are certainly a lot of fans who would love to see this happen. Perhaps Cena would gain a new respect with the fans, or perhaps their hatred for him would only perpetuate itself. Either way, in a business full of predictable outcomes, this would certainly shake the foundation of the WWE and turn a lot of matches on their heads. Were I granted the power to book one wrestling show, one night only, I would make it my goal to take Wrestlemania 27 and turn that into the night that John Cena becomes the number one heel in all of professional wrestling. There are a million ways it could be done, but in the end, all that would matter would be: would you like to see John Cena go heel?